National Collegiate Athletic Association (NCAA)
What critics of college athletes making money get wrong about name, image and likeness policies
Since college athletes were allowed to sign branding deals in 2021, the debate has continued over whether letting students make money off their names is a good thing.
Student‑athletes find more power in the changing legal landscape of college sports
The ability to make money through endorsements is complicating the world of college sports. Do athletes have too much power?